Javier Martinez currently serves as the General Director of the Agriculture Division at Veolia in Spain, having led the division—formerly operating under the name Agbar Agriculture—since 2023. As an Agronomic Engineer with over 20 years of experience in the sector, his career is deeply rooted in driving technology and operational efficiency in agriculture. Prior to his leadership at Veolia, Javier spent a decade at AZUD, where he served as Commercial Director and global advisor for advanced irrigation projects. His expertise lies in agronomic consulting, end-to-end Ag projects, and deploying highly efficient technological solutions designed to optimize water management and maximize returns for agricultural investments.